THE 0 TO £30K/MONTH

30K+ ECOSYSTEM™

FREE STARTER KIT

SUMMARY.

→ ANNE'S (FOUNDER OF UPSTRIDER®) 0 TO 30K/MONTH SALES FUNNEL

→ ANNE'S UNFAILING SECRET METHOD TO CREATE ETSY BESTSELLERS LISTINGS

→ HOW TO CREATE A DIGITAL MARKETING BESTSELLER ON ETSY

→ DISCOVER THE PERSONALISED 30K+ ECOSYSTEM™ 🔥🔥🔥

'I WENT FROM WORKING 12H/DAY AS A WAITRESS IN LONDON, UK – WITHOUT A SINGLE KNOWLEDGE OR SKILL ON HOW TO SELL ONLINE/NO FOLLOWING/NO PURPOSE... TO GENERATE OFFER SALES. EVERY SINGLE DAY.'

'April 2026, and I'm officially reaching today 178.9K Etsy sales and... £2M+ in upsell sales with just ONE offer.'

Anne – Founder of Upstrider®

Most people sell on Etsy. And stop there.

WRONG.

The wealthiest don’t sell on Etsy. They leverage it as a way to get found.

The same way as they leverage social media.

They use Etsy as one of the most powerful lead-generation machines that exists currently to attract ready-to-buy customers, build trust fast, and then offer those buyers their next solution. Their own digital offers.

That’s the exact system that took me from 0 to 179,000+ Etsy sales.

26K reviews.

And over £2M in upsell sales.

It doesn't take MANY LISTINGS to start selling daily and consistently on Etsy.

And BEYOND Etsy.

It takes... the RIGHT SALES FUNNEL.

I went from no sales...
To daily consistent sales on Etsy.

And beyond Etsy.
With 36 listings only.

The same listings I keep up-to-date since years...

Not by luck.
But by mastering a specific bestseller method.

I called it >>> 'The Perfect Match Method™'

👉 Every single detail inside a BESTSELLING LISTING matters.

LIKE A RECIPE...

After 438895 trials, errors, sleepless nights of frustration and coffees, I understood what makes a listing > a 'BESTSELLER' listing.

And how to replicate this over and over across your entire Etsy store. (and others you may want to create in the future)

🚨 There is a very NO -BRAINER simple BUT specific way for every element.

And NO, the strategy doesn't rely on finding the right keywords on 'Erank.com' for days...

→ The product you choose to create and list
→ The way you structure your title
→ The keywords/tags combination you choose to rank for
→ The thumbnail you create
→ The 19 other slides and video you create
→ The way you craft your product description

Each element plays a role in making THAT listing stand out from other competitor listings on search, attract clicks, and then convert into sales through how you 'sell it'.

Everything works together as a 'recipe'.

You could have a good in-demand product BUT it's YOUR WAY to communicate its benefits that will make the entire difference.

We sell to people.
So it's important to understand why people buy what they buy.

if I want to rank 1st on Etsy Search Page under the keyword I will decide to rank for:

→ My thumbnail
→ My other 19 slides
→ The way I structure my SEO title
→ The tags
→ The product description

An Etsy store fully optimised is THE NEW GOLD.

And... Etsy store allows you to get found by an active audience who is RIGHT NOW searching for specific tools, resources, info.

Your actual OR future audience is right now searching for SOLUTIONS.

YOUR duty is to offer them SMALL solutions first.

And then, you can create and upsell something more in-depth on a 'sales funnel' to take them further.

These low-ticket Etsy sales allowed me to then generate an extra £2M within the past 2 years from selling:

👉 My high-ticket offer: The Personalised 30K+ Ecosystem™

My sales funnel is extremely simple and takes every member on a progressive journey from 0 to £30K/month:

👉 Low-ticket: Digital marketing products listings 💰
👉 High-ticket: The Personalised 30K+ Ecosystem™ 💰💰💰
👉 Add-ons 💰💰💰

👉 Example: How someone who doesn't know me TODAY can end up joining my entire eco-system within a few days... >>>

→ Laura is a busy mum of 2. She works full-time outside her home but has been dreaming of starting something online... She doesn't know what to sell YET. She has no following. She would be starting from scratch... She is after something flexible she could work a few hours during her evenings to bring in extra income. She found Etsy and wanted to quickly check... The dream for her? To earn enough to be able to quit her current job as an administrative assistant.

→ She discovers me on Etsy by searching for digital marketing resources.

→ On the search bar, she typed: 'Digital Products To Sell On Etsy'

→ She finds a few offers. But stops on one of my listings and decides to click on it. And decide to purchase it for £2. She doesn't know me yet... But the small guide is very cheap... She doesn't feel like she is taking a huge risk. It seems attractive and full of value. 💰

→ When Laura downloads her purchase, she sees the FREE Starter Kit. She decides to ignore it. BUT when consuming the guide she just bought, she comes across the same FREE Starter Kit. It feels like a bonus... She clicks on a link that takes her to an opt-in page... This FREE Kit seems amazing. And it's FREE... – so she enters her name + email to receive it. It explains exactly how these templates were built and how she can create her own bestsellers too. She gains a lot of value + starts to discover more about me, my brand and how I could help her further.

→ Since she is now on my email list, she starts receiving my emails every evening. They talk about my next tool: The Personalised 30K+ Ecosystem™, where members get to set up their own sales funnel to start selling their own offers (or become an affiliate).

→ She starts seeing real stories from members – their progress, their results, their sales, etc... – not only through my emails but also across my socials. Curious, she tries to find my Instagram account too — by typing the same brand name I use on Etsy. Because I am active on my stories, she feels like I'm ON. I'm here and ready. In business. On duty. Every update I share about the PLR 30K+ Ecosystem™, every win, every new drop, every new member joining.... she gets to witness the entire Behind-the-scenes of the Personalised 30K+ Ecosystem™...

And before she’s even joined, she already feels it…

She’s not on the outside looking in.

She’s standing at the edge of a movement...

→ She continues to follow me. She continues to read my emails. Then decides to join the 30K+ Ecosystem™ – for her to benefit from it too, and finally... start her journey. 💰

→ At this stage, Laura is already generating Etsy and recurring sales. She implements every day. Working. Focussed. She feels supported. She feels heard, valued and understood. By me, but also by the community we've built, full of high achievers who are on the exact same path as her.

→ She will then discover and unlock more add-ons and my high-ticket to go further, multiply her income and give her access to a more personalised, hands-on approach to scaling her business with me.

MY UNFAILING METHOD TO CREATE BESTSELLERS FOR MY OWN ETSY STORE – OVER AND OVER.

WITH THE ETSY 'PERFECT MATCH METHOD'

1️⃣ I SPOT PROVEN BESTSELLERS IN MY NICHE AND STUDY THE OFFER AND THEIR REVIEWS

👉 FIRST, you've got to determine what YOUR niche is. OR niche down.

THIS will make or... break your entire business.

If your Etsy store is struggling > you MUST niche down RIGHT NOW.

'Niche stores' are the FUTURE.

People who are solving ONE specific problem to a specific group of people.

Quick remember: Your niche IS NOT a product 'category', or a 'field'.

⛔️ Eg: 'Digital Marketing' is NOT a niche.
👉 BUT 'helping people to create their digital product suite' is.

⛔️ Eg: 'Fitness' is NOT a niche.
👉 BUT 'helping people to lose X kg using a calorie-deficient diet' is.

Your niche is YOU – solving a specific problem for people and delivering your solution... through small digital products, a service and/or bigger offer...

Solve ONE problem and offer loads of small solutions/tools for them on Etsy → You LITERALLY set your store for success... It's when people buy your products 10 by 10.

My own:

👉 I help people go from 0 to generate a steady and consistent £30,000/month through monetising their knowledge – using a digital product suite.

ONE rule first...

'We don't want to do NEW. We want to take what works. And do better.'

This is my mantra.

You never ever want to do completely NEW or even spend 18783763 hours creating from scratch without knowing that your idea is in demand.

You want to take what works for other sellers who have already tested and validated a demand...

BUT propose BETTER.

By adding value.

You want to take risks.

But CALCULATED risks.

Once you're getting consistent traffic and sales coming in from Etsy, that’s when you can start testing with more freedom and try out YOUR own ideas, new digital products.

The first step is extremely simple – I look for proven bestsellers in my niche...

You can spot bestsellers easily by looking for the 'Bestseller' badge on the left-hand side of a listing.

🤫 To rapidly spot bestsellers in your niche that are performing well, do the following secret nobody knows about:

👉 Search for a specific search term on 'Etsy Search Bar'
Eg: 'chair yoga'

👉 Then click on 'Star Seller'

👉 Then come up to the top and click on the URL.

👉 Scroll across and replace the word 'star' with 'best' and hit enter. This will then bring up lots of 'Bestseller' and 'Popular Now' products!

On Etsy, the 'Bestseller' badge is given to listings that consistently sell well compared to similar items in their category. It signals high demand and strong sales performance over a certain period.

Then, I study what’s working well/what doesn't in the listing.

I will check:

→ What the offer actually is
→ The deal they propose
→ The content
→ The design
→ How many pages there are
→ The visuals and mockups they use
→ What other listings they’re directly competing with closely
→ How the price is positioned
→ What keywords/SEO/wording they use in the title, tags and product description
→ The bonuses or extras included (if any)

→ Delivery format (instant download, zip files, instructions included)

→ How they handle variations or bundles (1 product vs. packs)

🚨 I also check what buyers are complaining about in the reviews.

This gives me a strong idea on what to add/remove to recreate a stronger and improved version that will provide value to the marketplace.

2️⃣ I THEN RECREATE MY OPTIMISED UNIQUE VERSIONS BY FILLING GAPS AND OFFERING BETTER

👉 Once I have a clear idea of what the original bestseller offer is, it's time for me to recreate it. BUT the idea isn't to 'replicate' the exact version...

BUT TO STAND OUT...

I rebuild the product and offer concept into a stronger, unique version – fixing what buyers were complaining about, adding more value, and fixing gaps...

I provide more value by:
→ Adding my own storytelling/experience/my own touch to it
→ Expanding the content with more depth, more volume, better/clearer content, extra tools/help and/or extra formats
→ Making the design maybe more professional or clearer...
→ Adding direct bonuses buyers would love
→ Improving the usability (better instructions, templates, or step-by-step guidance)

So I’m not 'recreating' the same but improving the offer from what's already wanted and needed by a specific audience in my niche...

For the Canva Crash Course for example, we've added more value compared to the original one:

👉 more in-depth content
👉 mini actionable lessons

👉 mini videos to explain our points
👉 and bonus on how to create specific type of products (planners, flashcards, etc...)

👉 + a FREE Facebook community where people can ask questions

3️⃣ I THEN BUILD FULLY OPTIMISED ETSY LISTINGS TO RANK FIRST AND CONVERT ABOVE 5% (min. 5 sales / 100 visits)

👉 Next, it's time to create a listing that will be optimised for:

→ views
→ clicks
→ and... conversions aka SALES. 🔥

And for this, I ALWAYS follow my very specific method called 'The Perfect Match Method™'.

👉 What does Perfect Match Method™ actually mean?

It means my offer shows up as the exact specific match for what the buyer is searching for.

Not for a broad term like 'small business' (too vague search intent), but for a precise search like 'small business course to resell — which means the buyer already knows exactly what they want.

🚨 You always want to go for specific keywords...
For clear, specific search intent.
Because that’s where the money is.

The people typing those exact searches aren’t just browsing… they’re READY TO BUY.

🚨 For example: if someone types in 'Canva Course PLR/MRR' →

My thumbnail will clearly show those exact words.
The first long-tail keyword in my title will also match.
The very first sentence of my description will also repeat and expand on it.
My tags will include these words too.

So the buyer instantly feels: 'Yes, this is exactly what I was looking for.'

👉 The original bestseller title started with the primary keyword: 'Ultimate Canva Crash Course Guide Ebook – Master Canva With MRR / PLR, Easy Rebrand and Sell - Instant Digital Download'

But this can be taken to the next level with stronger search engine optimisation.

Here is how I used what was working well for this listing BUT optimised it with more clarity and focus for my own >>>

I focused on ONE primary long-tail keyword to rank specifically under it – so I went for:
→ 'Canva Crash Course with Master Resell Rights and Private Label Rights'.

And then I added supporting alternatives → long-tail keywords that mean the exact same thing but are worded differently, since not everyone uses the same terms to search for the same solution/product.

→ 'Done-for-You Canva Course to Resell for 100% Profit', etc...

And once they click, they’re guided through my storytelling slides that make my audience understand what the product is about, how I've used it too for my own benefits, what it can do for them too, what it did for other people, etc...

It sells. Without having to 'sell' anything.

THE 10 OPTIMISED STORYTELLING SLIDES ↓

– Swipe left to view the carousel –

WATCH ME CREATE A BESTSELLER IN ANOTHER NICHE

Example: Relaxation/Creative Tools

I FIRST SPOTTED A PROVEN BESTSELLER AND STUDIED THE OFFER

Eg: I noticed this 100-Page Tiny-Shop Kawaii Colouring Book

👉 This offer is a bestseller.
→ It shows 'In demand'
→ It’s delivered in a printable format but there is no mention of which one.
→ It shows '6 people bought this in the last 24 hours'
→ It contains 100 pages of 'Kawaii Tiny Shops Colouring Pages'
→ No bonuses
→ A few good reviews, but I also noticed some mention 'missing a swatch card' and 'some images look too similar'

I THEN RECREATED AN OPTIMISED UNIQUE VERSION BY FILLING GAPS

→ I’ve created my own designs – each one different and unique from the others.

→ I've added 150 pages (so 50 extra than the original)
→ I’ve included two swatch card printables so buyers can test and record their own marker sets.
→ I’ve also added a ready-made colour palette page with 5 themed palettes – so they can get inspiration and start using the right colour palette straight away.
→ I would also add a 'KAWAII STICKER' file as a big bonus

AND I THEN BUILT A FULLY OPTIMISED ETSY LISTING FOR IT READY TO RANK AND CONVERT

👉 Each element is extremely important. And everything works together as a 'recipe'.
You could have a good in-demand product BUT it's YOUR WAY to communicate its benefits that will make the entire difference.

We sell to people.
So it's important to understand why people buy what they buy.

If I want to rank 1st on Etsy Search Page under the keyword I will decide to rank for:

→ My thumbnail
→ My other 19 slides
→ The way I structure my SEO title
→ The tags
→ The product description

👉 THE CURRENT ORIGINAL BESTSELLER VERSION

100-PAGE TINY SHOPS BOLD-EASY COLORING BOOK

👉 THE OPTIMISED VERSION

THE 10 OPTIMISED STORYTELLING SLIDES ↓

– Swipe left to view the carousel –

THE OPTIMISED LISTING VIDEO ↓

THE 'THANK YOU/USER GUIDE' PDF ↓

👉 MY PRIMARY LONG-TAIL KEYWORD – AND FULL TITLE

My primary long-tail keyword:

→ '150 Adult Kawaii Tiny Shops Easy Colouring Book Printable

So my full title will be:

→ 150 Adult Kawaii Tiny Shops Easy Colouring Book Printable, Kawaii Cute Shops Book To Print, Mini Isometric Shops Colouring Bundle, etc...'

👉 MY TAGS

Then my tags will be:

→ Tiny shops

→ Printable Colouring
→ Cute Shops
→ Kawaii Shops
→ Kawaii Colouring
→ Colouring Book
→ Mini Shops
→ Kawaii PDF
→ Isometric Shops
→ Bold Easy Colouring
→ Kawaii Adult Book
→ Adult Coloring Pages
→ Kawaii Coloring Book

I create ‘combos’ of my title keywords – meaning I take 2–3 words from my full title and turn them into short tag phrases.

Each combo stays within Etsy’s 20-character limit and aligns with my title, which helps create a perfect match signal for Etsy SEO.

👉 MY ETSY CATEGORY

👉 Primary Category:

→ Craft Supplies & Tools → Patterns & How To → Coloring Books

👉 MY BONUSES

👉 Colour Swatch Cards:
Printable cards for customers to test their pencils/markers before colouring.

👉 Printable Stickers:
Fun sticker sheet using tiny shop icons.

👉 PRODUCT DESCRIPTION RECOMMENDATION

I used to struggle with finding fun, stress-relieving Kawaii colouring designs that were both easy to colour and still creative… until I discovered how much joy this Tiny Shops Colouring Book Printable could bring.

Now, colouring has become our go-to way to unwind after a long day, relax our minds, and get lost in a cute, miniature world of shops.

With this Kawaii Tiny Shops Colouring Book, you’ll not only enjoy hours of creative fun, but you’ll also experience the calm focus and relaxation that colouring brings. Imagine the stress melting away as each tiny shop comes alive with your colours.

It’s more than a colouring book – it’s your peaceful daily reset and a creative outlet that feels fun and rewarding.

👉 SIMPLE 3-STEP PROCESS

Here’s how to get the most from your Kawaii Tiny Shops Colouring Book:

1️⃣ Print your favourite pages (as many times as you like).
2️⃣ Pick your shades using the Colour Swatch Cards bonus included – test your pencils or markers first!
3️⃣ Relax and colour your mini masterpiece, turning every tiny shop into your own colourful world.

👉 OUR CUSTOMERS LOVE IT!

Over 300 colouring fans have already used our Kawaii Colouring Bundles to spark creativity and find calm.
The feedback has been incredible: “Absolutely adorable! Every shop is unique and fun – I can’t stop printing them!”

👉 WHAT YOU RECEIVE TODAY

→ 150 unique Tiny Shop designs – all different and original
→ High-quality printable PDF
→ Instant download (print again & again)

👉 YOUR BONUSES

You’ll also receive:
→ Two Colour Swatch Cards so you can test and record your marker sets
→ A ready-made colour palette page with 5 themed palettes for instant inspiration
→ A KAWAII STICKER printable file (big bonus!) to use as extra cut-outs or decorations
→ Secret folder unlock with exclusive extra printables

👉 COMMUNITY PRIZE DRAW

Every month, when you share your finished artwork with us in our Facebook group [Your Group Name Here], you’ll be entered to win a special prize. Your creativity could even be featured in our shop!

👉 FAQ

Q: Can I print the pages more than once?
A: Yes! Once downloaded, you can print your favourites as many times as you like.

Q: Is this suitable for kids and adults?
A: Absolutely – designs are simple enough for kids, yet detailed enough to relax adults.

👉 LICENSE

This purchase is for personal use only.

🛑 You may print as many copies as you like for yourself or as gifts, but you cannot resell, share, or distribute the files.

✨ Ready to turn your downtime into a kawaii world of creativity? Download now and start colouring your tiny shops today!

THE PROBLEM

MOST PEOPLE STRUGGLE TO GENERATE CONSISTENT DIGITAL SALES ONLINE TO REPLACE THEIR FULL-TIME 9-5 INCOME.

And it is because they haven't YET defined THE ONE in-demand outcome they can and want to help people achieve and/or built the right product suite and sales ecosystem to attract new people actively looking for that result, every single day, in a consistent way.

BUT THIS IS CHANGING TODAY.

DISCOVER THE ULTIMATE 1:1 PERSONALISED 3-STEP DIGITAL MARKETING SALES FUNNEL SYSTEM THAT TAKES YOU FROM 0 OR STRUGGLING WITH INCONSISTENT SALES TO A CONSISTENT £30K+/MONTH IN 90 DAYS* BY GETTING YOU TO MONETISE YOUR KNOWLEDGE THROUGH HELPING PEOPLE ACHIEVE AN IN-DEMAND RESULT WITH THE RIGHT PRODUCT SUITE – AND PUTTING IN PLACE THE RIGHT ETSY LISTINGS + LEAD MAGNET + STORYTELLING CONTENT STRATEGY THAT GETS YOU DISCOVERED BY NEW PEOPLE DAILY AND THAT NATURALLY LEADS THEM TO JOIN

WITHOUT ADS, WITHOUT GOING VIRAL, WITHOUT SALES CALLS, WITHOUT GOING LIVE AND EVEN IF YOU'VE NEVER BUILT A SALES FUNNEL OR SOLD ANY DIGITAL OFFER ONLINE BEFORE.

👉 DISCOVER NOW →

THE PERSONALISED 30K+ ECOSYSTEM™

HOW THIS WORKS

Your Personalised 30K+ Ecosystem™ is personally mapped out by Anne, founder of Upstrider® & her team

STEP 0

WE UNCOVER THE IN-DEMAND PROBLEM YOU CAN SOLVE OR HELP YOU REFINE IT

And the transformation you can help people achieve.

Everything starts with your onboarding form so we can understand where you are today — whether you're starting from scratch, growing an existing business or scaling what you already have.

From there, we help uncover the in-demand problem you can solve, the transformation you can become known for and the clearest direction for your full ecosystem through market research.

✓

Understand your current situation and goals

✓

Identify the problem you can solve

✓

Define the transformation you can help people achieve

✓

Break down your audience, pains and desires

✓

Map your personalised product suite

STEP 1

WE TELL YOU HOW TO LEVERAGE ETSY TO GET FOUND FAST, WHAT TO LIST AND HOW

So Etsy becomes the entry point into your full sales ecosystem.

We either help you launch the right Etsy listings from scratch, or audit what you already have and show you what to add, remove, improve or reposition.

✓

Long-tail keywords for your titles

✓

Your 13 Etsy tags

✓

Your product description

✓

AI prompts for your thumbnail and 20 slides

✓

The right Etsy category

✓

Bonuses to add from the Bonus Bank

STEP 2

WE THEN TELL YOU WHAT LEAD MAGNET TO CREATE OR HOW TO FIX YOUR EXISTING ONE SO IT NATURALLY LEADS PEOPLE TOWARDS YOUR SIGNATURE OFFER.

So buyers and followers can become email subscribers.

Based on the transformation you help people achieve, we tell you what lead magnet to create — or help you optimise your existing one — including what to include inside it, how to position it and where to place it so you can start building your own audience.

✓

What your lead magnet should be

✓

What to include inside

✓

How to position and brand it

✓

How to create your opt-in page

✓

How to set up automations

✓

Where to link it on Etsy and socials

STEP 3

WE THEN TELL YOU WHAT OFFER TO CREATE, HOW TO BUILD IT, OR HOW TO FIX YOUR EXISTING ONE — AND HOW TO SELL IT USING STORYTELLING EMAILS AND SOCIAL MEDIA CONTENT.

So you reach a consistent £30,000/month.

We tell you what offer to create — or help you fix and optimise your existing one — so people clearly understand the transformation, the value and why they should buy.

✓

What your signature offer should be

✓

What modules, templates and resources to include

✓

How to structure and price it

✓

How to create your sales page

✓

How to set up checkout, add-ons and payment plans

✓

Emails, stories, carousels and voice-over content framework