Digital product ideas including planners, journals, trackers, cards, to resell as your own

Intro.

You're on your way to building your empire, from home.

You cannot wait any longer.

If you aren't leveraging the power of Internet, marketplaces and social media.

This is probably the BEST investment you did for yourself, this year.

You are either starting out, discovering the new exciting world of e-commerce, trying to grow an existing online business or ready to scale it to 6-figures. No matter where you are at right now, what's coming next will change the way you've been earning money until now.

You are on your way to start monetising.

And you may think "I have nothing I can actually monetise"...?

WRONG.

Everything you know has been taught or learned.

You can: ๐Ÿ‘‰ Monetising what you already know

๐Ÿ‘‰ Monetising what you already master

๐Ÿ‘‰ Monetising what you went through

๐Ÿ‘‰ Monetising what you learned

๐Ÿ‘‰ Monetising what you overcame

๐Ÿ‘‰ Monetising a process

๐Ÿ‘‰ Monetising a transformation

๐Ÿ‘‰ Monetising a skill

๐Ÿ‘‰ Monetising a mindset

๐Ÿ‘‰ Monetising a lifestyle

Choosing the right problem you want to solve and the exact transformation you offer your (future) customers is at the very core of your ecommerce business and is one of the most important decisions youโ€™ll be taking.

DO NOT RUSH THIS PROCESS.

You could follow courses, webinars, buying books and following trainings about SEO, marketing, blogging, Etsy, Shopify, etc... you could be doing 'everything' the right way, IF YOU DO NOT MASTER YOUR NICHE, and understand what problem do you solve, you won't grow.

This is fundamental.

If you get this wrong, then none of your marketing will work.

I repeat: NONE of your marketing will work. Solid hard truth.

You cannot create a brand and bring it to multi 6-figures without knowing exactly how you help and who you help.

You can post a bunch of products on marketplaces (Etsy) but you will only get NEW customers, you won't be able to retain and convert them over and over again. Because every single one of them will have different interests, struggles, wants, needs and pain points, NOTHING in common for you to market all these products to.

But you're also having tons of different ideas and you feel like you will get more chances to succeed and make more sales if you start offering a broad range of products! And you might even think that if you choose just one specific โ€œthing,โ€ it will be then impossible for you to get enough customers, generating enough sales.

But this is where the game starts. Finding your niche does NOT mean selling ONE TYPE OF PRODUCT only. It means getting clear on YOUR AUDIENCE.

And talking to ONE SPECIFIC GROUP OF PEOPLE, only. (while offering different products to them!)

Your niche is THE PROBLEM YOU SOLVE. The OUTCOME you're offering. The TRANSFORMATION you promise.

Now, you may think that you already have a niche if you sell 'Jewellery', or 'printables' or 'home decor'!

NO. Even if you sell Prints or Wall-Art Printables: these are not a niche. But if you start creating the right products for a specific group of people that have a specific problem to solve,then here you go, you have it!

Here is what's happening: You fear that finding your niche and narrowing down will limit your reach, and inevitably make you feel bored with what you sell and create.

It does make sense to think this way in the surface, but I've been there and I've learned the hard way that selling to everybody is selling to nobody. I've lost money, and I've lost time.

But the good news is: NO. NICHING DOWN does not need to mean 'selling one type of products' to a specific audience ONLY. In fact, you could start adding both digital AND physical products and start earning a passive income when YOU SLEEP no matter what NICHE you decide to be in. Yes, it sounds too good to be true, right?

STEP 1.

Find Your Profitable Niche

So first, what it is exactly? What's a niche?

A niche is basically a specific solution (your products or services) that you will provide for a specific person that have specific needs and wants.

Choosing a niche is THE big step to take in the very beginning of your business. So if itโ€™s not defined yet, itโ€™s not TOO LATE.

Basically, NOTHING IS EVER TOO LATE and there is always an occasion to start again and to fix what needs to be fixed.

Whatever 'sales situation' you are in now, you can level it up 100% with the right perspective.

We will go through this now together. This training is for you to find your niche, AND a profitable one, starting from exactly where you are at, at the moment.

I wanted to help no matter what stage you are in your journey and whatever niche you are already in.

  • You want to start to sell online but have absolutely no idea where to start.

  • You've created your store but decided that you want to start again from scratch. (I've done this 3 times so NO SHAME here)

  • You already have an online business, but sales just arenโ€™t where you want/need them to be.

And that's why we're here, back to the fundamentals of your business idea.


Having NO Niche Looks Like This:

๐Ÿ‘‰ You compete with too many sellers

๐Ÿ‘‰ Your marketing and message have no impact on anyone in particular

๐Ÿ‘‰ You don't know what to post, what to talk about, what to email, how to market your products

๐Ÿ‘‰ Your followers, website visitors, and people on your list have different interests, needs and wants.

๐Ÿ‘‰ You seem to be doing 'a bit of everything' and can't be seen not an expert in your field.

๐Ÿ‘‰ It costs a lot to advertise. (Fb, Google Ads) as there is no clear 'Ideal Customer' to target. (Bad ROI - Return In Investment)

๐Ÿ‘‰ No community, no special bond, no relationships with your people

๐Ÿ‘‰ Upselling is almost impossible, as products are either too similar or too different.

๐Ÿ‘‰ No strong brand message, vision to stand out, something that people can relate to.


Having a Niche Looks Like That:

๐Ÿ‘‰ Much less competition.

๐Ÿ‘‰ You now know exactly what to talk about, and can start creating contents that resonates with them to start selling

๐Ÿ‘‰ Your followers, website visitors, and people on your list have THE SAME interests, needs and wants.

๐Ÿ‘‰ You become the expert in your field, the go-to in your industry. You seem to specialise in what you do, and inspire trust.

๐Ÿ‘‰ You start building a loyal data base of customers because they are there for one reason and won't leave until they are fulfilled.

๐Ÿ‘‰ Strong community and special bond, long lasting relationships with your circle.

๐Ÿ‘‰ You can start upselling products (digital + physical) as they will all solve the same problem but differently. AOV (Average Order Value / customer will increase dramatically)

๐Ÿ‘‰ You will now have a clear brand message and vision to stand out, something that people can relate to.



Flip Your Focus

The key is to flip your thinking and your focus:

The question isnโ€™t, โ€œWhat can I sell to start making money?โ€

The question is, โ€œWhat do other people need that they will pay me money for?โ€

Switch from 'me, me, me' to 'them, them, them.' Thatโ€™s how youโ€™ll win.

And I will show you exactly how this process works. And how it worked for me to generate about 7-figures in sales in the last 3 years so you stop wasting your money and most importantly - your time.

If you grabbed this training, it means that you're serious about starting, growing or scaling your business. We then both know now that this business isn't a hobby, and need to start generating profit asap - because in business, nothing happens until a sale is made.

SO from this perspective, I want you to know this:

Itโ€™s not necessarily about selling what you love, but selling what will sell, selling what people need, selling what they need.

And how to sell anything to anyone?

Finding out what people want or need.

And then make it all about them.

Help them.

Serve them.

Bring them solutions.

Try to remember the very first time you have decided that you'd be opening your online store.

Have you asked yourself: What can I sell, what products can I create to make some money? We all started there. I did.

But this is wrong.

It's not about what you can sell, it's about what people want to buy.

And this is very different.

Because you're now focussing on what matters - your customers.

There is no business if there are no sales.

The customers constitute the final link in the chain of the sales process, your customers are the foundaton of everything.

You seriously need to start focussing on them: ๐Ÿ‘‰ Who are they.

๐Ÿ‘‰ What do they need.

๐Ÿ‘‰ What are they struggling with.

๐Ÿ‘‰ What are they trying to achieve/reach.

๐Ÿ‘‰ What are their objections, their fears.

๐Ÿ‘‰ What do they want.


Why People Buy What They Buy?

Let's start about checking what's exactly inside poeple's brain when they buy something.

๐Ÿ‘‰ a digital product

๐Ÿ‘‰ a subscription

๐Ÿ‘‰ a physical service

๐Ÿ‘‰ a course

๐Ÿ‘‰ a service

You can also do this exercise for anything that you have bought recently.

You need to understand the reasons behind why people do things, because only once you do, you can already understand why they will or will not, or haven't bought what you sell yet, and how they will in the future.

This might be quite funny to hear BUT this is a fact, people don't buy products.

>>>>>> They buy a feeling, an outcome, a transformation, a result, a lifestyle.

And here are the exact 2 things they buy what they buy:

They are EITHER scared to miss out on something (FOMO)

They want to upgrade, improve their life or gain pleasure.

Gaining pleasure and avoiding pains are the two main motivations for their actions, in anything they do in life.

Your ABSOLUTE goal is to find the pleasure they wish to gain or the pain they wish to avoid, by understanding deeply about what they are struggling with, what are their pain points and what are their best aspirations and their desires - and then show them how your products appears to be THE SOLUTION for it - so either to improve their life OR to reduce their struggles.

Now, MANY sellers start opening their store, creating their products without this research.

They go online, see what's already selling, see if a store is doing well already, and think: 'well ok, let me do that too, let me sell this, and maybe change the design a little bit or change this or that to make it my own. (That was me, too!... I told you I would be completely honest here!)

So you would just take a competitor store that is already doing well and start re-creating their products, BUT guess what? It would be very easy, everybody would start selling, maybe not crazy, but we would all start to make daily sales and generates some decent amount of money.

Unfortunately, or let me say fortunately for you, it is not a thing.

There is a lot happening in the background of a successful brand, from the first step and research they went through till their every day actions.


Profitable Niche

People I'm working with often ask me this difficult question: "What niche is the most profitable?"

you are obsessed about, based on your own unique interests, skills, background, experiences, transformation, pride, traumas, knowledge."

Meaning: If you aren't organised, don't even think to sell planning or organisation tools.

If you aren't into fitness, forget about selling workouts or meal prep fit plans....

Here are broad niche examples, for you to start brainstorming: โ–บ Health

โ–บ Wellness

โ–บ Wealth Building

โ–บ Personal finance

โ–บ Small Business/Entrepreneurship

โ–บ AI

โ–บ Real Estate

โ–บ Productivity/Organisation

โ–บ Bath, Fashion & Beauty

โ–บ Relationships

โ–บ Hosting/AirBnb

โ–บ Pet

โ–บ Home improvement/Home Decor

โ–บ Travel

โ–บ Events

โ–บ Spirituality

โ–บ Nutrition

โ–บ Job search

โ–บ Homeschooling

โ–บ Pregnancy

โ–บ Wedding

โ–บ Food and cooking

โ–บ Personal development

โ–บ Arts and crafts

โ–บ Fitness

โ–บ Gaming and entertainment

โ–บ Photography

โ–บ Music

โ–บ Language learning

โ–บ Parenting and family

โ–บ Green living and sustainability

I'm sure you're already having loads of ideas!

STEP 2.

SOLVE A PROBLEM.

So what's coming next is crucial.

It's time to get clear on the problem we want to solve.

I'm about to ask you a question.

Can you say in a single sentence what your (future) brand is all about? What is or would be your 'straight to the point answer' if someone asks, โ€˜so what do you do/sellโ€™?

This is known as the โ€˜elevator pitchโ€™. You're basically in an elevator, and you have 10 seconds to explain to the person next to you what you do before you arrive at your floor.

What would you say?

Try it now. Time yourself.

Donโ€™t think. Just write it down.

You have 10 seconds.

This was hard, right?

If you found it difficult, donโ€™t despair. By the end of this training, you will have it right, clear and ready to go!

Let's talk formula. (don't worry, we aren't doing maths, otherwise I would have never wrote that!)

I [your name OR your brand's name] help X to achieve Y by Z.

  • X = Your target clients.

  • Y = What you help your target clients achieve. The outcome.

  • Z = How you do it

Examples of my own niche: Upstrider is helping ambitious driven small business owners to monetise themselves so they can launch, grow and scale their online store to 6-figures, from home through resources, tools and constant 1:1 support.

If you aren't able to complete this fully, read further. We aren't done!

You don't need to come up with a crazy 'problem - solution or transformation idea. Or to stay hours and hours sitting on a chair trying to find the new revolutionary product.

Not at all.

It just needs to be clear. And written down.

You need to be THE BRAND that points this out, to stand out.

Remember that people buy outcome, they buy benefits, they buy the end experience, a solution, a transformation.

Attract the same group of people that have one struggle in common to market your products to them. Nothing more.

It needs to be a topic you are PASSIONATE about, like an obsession, something you will be able to talk about DAY IN - DAY OUT. Something you will also want to keep learning about, a problem or a need that people WOULD BE WILLING to pay you money for to get it solved/fulfilled. (and this is VERY important because in business, nothing happens until a sale is made. No demand? No business.)

To me, the only way to successfully solve a problem is a problem that you're trying to overcome and actively looking for solutions, a problem you ALREADY overcame yourself or a transformation you experienced. Dig into your past.

Imagine someone selling a Yoga course, kitchen eco-friendly towels and leather wallets. Honestly... between me and you... Would you buy this Yoga course? Would you even trust this brand at all?

THE WORLD DOESN'T NEED MORE PRODUCTS. THE WORLD NEEDS BETTER SOLUTIONS TO OUR EXISTING PROBLEMS.

Attract the same group of people that have one struggle in common and market your products to them. Nothing more.

Your job, as a business owner, isn't to SELL but to HELP people so that you can respond to a need and bring your products as solutions to their issues so you can start making people richer, prettier, more organised, fitter, healthier, more relaxed, kinder, more confident, proud, etc...

Basically anything that will make their life better.

This needs to be your new ultimate FOCUS.

I want you to become a problem solver, and not a seller anymore.

STICKING TO ONE IDEA WILL MAKE IT EASY FOR YOUR CUSTOMER TO UNDERSTAND YOUR VALUES AND WHAT YOU STAND FOR, BUT MOST IMPORTANTLY, FOR THEM TO KNOW THAT YOU WILL BE HELPING THEM AND HOW.

You forget everything that you've done and everything that you're selling until now, sit in a very calm and quiet area where you can reflect and take the next exercise with a complete brand new perspective.


To help you seeing clearer and generating ideas for starting an online business selling digital products, you can use artifical intelligence: ChatGPT.

๐Ÿ‘‰ Go to: https://openai.com/blog/chatgpt

๐Ÿ‘‰ Create a FREE account.

๐Ÿ‘‰ Fill in the blanks below

๐Ÿ‘‰ Copy/paste the questions and the prompt into the chat. Based on your responses, ChatGPT will provide you with personalized recommendations for your niche and potential digital products to sell. Feel free to provide as much detail as you can in your answers, as this will help you gain a better understanding of your potential business and future audience.

The prompt:

Help me find the problem I solve, and come up with a problem solving business idea, based on this following framework and my answers to this Q&A:

"I could help people _____"

- What are you passionate about? [YOUR ANSWER HERE]

- What skills do you have? [YOUR ANSWER HERE]

- What knowledge or expertise do you possess? [YOUR ANSWER HERE]

- What are some of the problems you have faced in life? [YOUR ANSWER HERE]

- What are some unique life experiences you have had? [YOUR ANSWER HERE]

- What are some of your hobbies or interests? [YOUR ANSWER HERE]

- What are some topics you frequently discuss with others? [YOUR ANSWER HERE]

- What are some products or services that you have purchased online? [YOUR ANSWER HERE]

- What are some current trends or popular topics that interest you? [YOUR ANSWER HERE]

- What are some challenges faced by friends or family members you love to give advices about? [YOUR ANSWER HERE]

Now, it's time to pick THE ONE, the one you're the most passionate about.


Example:

The problem: I know that people are struggling to drink 2L of water everyday. This is a fact. And I used to do, too.

Busy mums, workers, builders, men's in general, millennials. So we've got here one problem, but all of these group of people are completely different target audiences. So you could all be helping them and choosing this niche without even having to compete with each other.

Now I will need to go a bit further and think who do I want to help with this issue so that these group of people can totally relate to me and my brand. I can't be helping everyone, because if my brand is new or if I'm starting all over again, I need to be very specific first and expand and scale later so the more I tap into who they are, the more they will associate with my brand and the more I will sell, and this create a momentum.

They feel like the products have been created on measure for them. We all want personalisation.

So let's say I want to target Busy mums that are struggling to drink 2L of water. Then ONLY once I have a clear problem that we know many many of us have, we can start thinking about what products we can sell to respond to this problem, while targeting a specific group of people. If my audience is busy mums, my design, copy, packaging, content would be TOTALLY DIFFERENT that if it was for elderly, for example.

Now, it is time to brainstorm some products ideas.

STEP 3.

Logo, Brand Name And Branding.

Colour can play a major role in your potential customers decision-making. Without even knowing what your product is about, customers will rely on brand colours to decide whether or not they want to engage and learn more about your brand.

So - repetition of the same colour(s) can strengthen brand recognition and awareness. If you are consistent with your brand colours, they become part of your brand in the eyes of your target audience.

Now - when picking your brand colours, there are a number of things you need to consider. First, you need to think of your target audience. Who is your target audience, what do they care about, what mood do they need to be in to engage with your products and brand?

So today, select your brand colours and fonts.

Best practice would be to select 3 colours and 3 fonts.

And stick to them forever. (until next rebrand)

Ok, so your brand will/or already has its own personality, just like colours, and customers go after products that match their own. Defining your brand personality helps customers make purchasing decisions, and it helps you target the right people/right audience.

So, whatโ€™s your brand personality?

Start by asking yourself these six questions:

  • Gender: Is my brand traditionally masculine or feminine? (It can be both. Mine is.)

  • Tone: Is my brand playful, formal, funny, casual, empowering, serious...?

  • Perceived Value: Is my brand luxurious or affordable?

  • Time: Is my brand modern, old school or classic?

  • Age: Is my brand youthful or mature?

  • Energy: Is my brand loud or subdued?

Your answers will give you an idea of your brand personality.

We say "first impressions count."

The first thing a customer sees about your business is your brand colours.

What do you want your customers to feel when they think or hear about your brand?

Do NOT overthink your logo.

Go extra simple.

You will rebrand later if needed - but your logo WON'T MAKE THE CASH GETTING IN YOUR BANK ACCOUNT! Spend 30mn on it. And move on.

For branding and SEO purposes, you NEED to have the same name everywhere you appear online.

Also securing your domain name and online handles is an important step in establishing and maintaining a professional and consistent online presence for your business. By doing so, you can protect your brand and prevent others from using your domain name or handles in a way that could create confusion or dilute your brand.

This can also help to establish your business as credible and trustworthy, which can be beneficial for marketing and SEO purposes. In addition, securing your domain name and handles can help to prevent legal issues, such as trademark disputes, which can be costly and time-consuming to resolve.

That said, it is not always possible and may be too late, as others may be using yours already.

Today, you will open your website, and secure your domain name.

I recommend you to open a Shopify Store.

Shopify is one of the best ecommerce platforms on the market today. It's designed to help people build their own, scalable online store with hundreds of built-in features,

and tons of apps.

You can get your domain name straight from their platform, so it's easier to manage.

https://www.shopify.com/uk/domains

In this case, try to contact them first, explaining your motivations.

If not, try adding something at the end, rather than adding an underscore in between, such as:

  • official

  • uk

  • store

Keep the beginning of your handle intact so you can still be found when users search for your brand name.

Today, check everything:

  • Website

  • TikTok

  • Instagram

  • Pinterest

  • Etsy

  • Twitter

  • Quora

  • Reddit

  • YouTube

  • Amazon

๐Ÿ‘‰ Brand names ChatGPT Prompt:

"Find me possible brand names that are unlikely to be taken this year for my online business. The brand helps [ADD THE PROBLEM YOU SOLVE]"

๐Ÿ‘‰ Colour palette ChatGPT Prompt:

"[BRAND NAME]helps [ADD THE PROBLEM YOU SOLVE]. Help me to find an engaging and relevant colour palette for my target audience.

STEP 4.

What Kind Of Products Can You Sell?

Think and visualise your brand as a therapy group class. Everyone goes there to work on/achieve something specific. For you to help them to overcome that, you will have to try different approaches.

Because not everything works for everyone, even if they have the same problems, same aspirations, same dreams.

In a therapy class: Games? Courses? Roles? Acting? Group talks? Books?

Your brand is the same.

You solve ONE problem and you then have different solutions for it = your products. Different products, different offers.

But your audience stays the same.


  • Planner

  • Challenge

  • Journal

  • Roadmap

  • Checklist

  • Wall-Art

  • Wallpaper

  • Personalised Plan

  • Flashcard

  • Board

  • Tracker

  • Online Course

  • Tutorial

  • E-book

  • Templates

  • Digital stickers

  • Google Sheet

  • Service

  • Patterns

  • Swipe Files

  • Recipes

  • Fonts

  • Files

  • Website Themes

  • Instructions

  • Personalised Digital File

  • Sheets

  • Printable

  • Invitations

  • Cards

  • Stock Photos

  • Paintings

  • Albums

  • Photocards

  • Magazine

  • Flyers

  • Textures

  • Membership space

  • Paid group community

  • Virtual summit

  • Pre-sets

  • Worksheets

  • Workbooks

  • Resumes

  • Stationery

  • Brochures

  • Copy Content

  • Kits

  • Icons

  • Mock-ups

  • Calendars

  • Templates

  • Fill-in Pages

  • Graphics

  • Notepads

  • Zoom Consultation

  • Notebooks

  • Backgrounds

  • Stock Photos

  • Games

  • Logo

  • Plan

  • 1:1 Phone Call

  • Readings

  • Ticket

  • Spreadsheets

  • Done-for-you service

There is zero limits to what you can actually create.

Once you create them, they are literally ready to sell. And can be sold OVER AND OVER, for years to come.


What Pain Points Do They Have?

Youโ€™re now clear on how you want to be helping a specific group of people.

To be able to sell to them OVER AND OVER, you now need to understand who youโ€™re selling to and what inspire them, what keeps them awake at night, what do they want, what do they desireโ€ฆ

So you can speak their language. And create products they need.

List all of their pain points, what are they struggling with, what's keeping them away from achieving their goal/solving the issue and beliefs/limits they have, that you're trying to solve for them.

Here is an example:


Valide Your Ideas

Here, we're going to answer to 2 questions together:

Is there a market for your product?

Is there demand for your product?

Not validating YOUR idea is A HUGE HUGE MISTAKE before you launch.

You need to MAKE SURE that your solution will resonate to your people, to your target audience.

Now, it's very important that you validate your ideas, BEFORE YOU EVEN PUT ANY MORE MONEY and time into creating new listings on Etsy, buying a new domain name, branding and re-branding, building a store, spending time on your website, on website development, spending money on ads.

What I want you to begin to do here is to start researching the market size of the industry you're looking to enter.

Meaning that you need to check the revenue that this industry made as a whole in the previous 2 to 3 years.

So, nothing too crazy here, google this, take some notes and collect some numbers. You want to check articles, reports, sales made on Etsy, other shops and sellers, blogs maybe. Be curious and look for information. Look at their reviews, check on TrustPilot, on their website, marketplaces etc and look at the 1star reviews + 5 stars reviews and see what's missing from their products and also what they love about it.

I like to do a research by checking:

Product listing reviews on all marketplaces, Etsy, Facebook...

All of these platforms will help finding information on the actual demand and offer - if they have recent reviews, what's the expectations, what's being done at the moment, and how many sales they're making!

๐Ÿ‘‰ We aren't looking to do anything NEW. We want to take what works, and make it BETTER and MORE.

STEP 5.

Create And Price Your Digital Products

The exciting part starts!

It's time to create your products.

Here are my fav few places:

๐Ÿ‘‰ Canva.com (to create PDF, templates, cheatsheets, tuto, ...)

๐Ÿ‘‰ Google Sheets or Excel (to create spreadheets)

๐Ÿ‘‰ Templett (to create interactive template)

๐Ÿ‘‰ Corjl(to create interactovr template)

๐Ÿ‘‰ Notion(to create interactive document)

๐Ÿ‘‰ Trello Board (to create lists, ideas boards, etc...)

๐Ÿ‘‰ MidJourney (to generate images, pages, illustrations...)

๐Ÿ‘‰ ChatGPT (to generate written content, ideas, ...)

Explore all the possibilties!


How Much Should You Charge Your Digital Products?

BAD NEWS.

There is no RIGHT answers for how to price your products.

It depends where you will actually sell them.

For example:

๐Ÿ‘‰ On Etsy = I sell low ticket digtial products (Everything is under <ยฃ20) because Etsy is a marketplace. People don't know me yet when they discover me on search. On Etsy, people aren't buying/searching for BRANDS, but products. They want the best deal. And you're competing with loads of other sellers. So you have to align and act smart. Create only HIGH VALUE listings at easy entry price. Use the platform as a lead magnet, to attract your target audience so they can know you FIRST!). Make it easy to be known for. Charging low prices on Etsy doesn't mean you won't make money. My store generates between 12k to 15k per month in revenue (year = 2023) and I only have 31 listings at the time I'm writing this.

๐Ÿ‘‰ Social media = Here is where you will make most of your money. It's harder to sell though. People aren't on social media scrolling to find THE NEXT PRODUCT TO BUY. But by posting consistently and creating content about your offers and products, and marketing the problem you solve, you will trigger interest overtime and start selling. And here, enjoy! This is where you can propose high ticket offers. People in your following know you, they see you every day, they like you, they TRUST you. You can charge higher ticket prices, for new products and offering.

๐Ÿ‘‰ Websites, sales pages, email list = The same applies here. You can create new offerings here, with higher price point. People on your list are either existing or potentila future customers. They already know you and want to keep in touch. On your website, sales pages and email list, there is no direct competition either and you have much more possibilities in terms of branding, user experiences, upsell/downsell/cross-sell products and offers.

My take: Don't be scared to propose HIGH VALUE products and content, and charge low FIRST. You will then increase your prices overtime, once you gather enough reviews and reputation in your field.

My own example:

๐Ÿ‘‰ March 2022: I started by charging ยฃ55 for a store audit.

๐Ÿ‘‰ August 2022: I then improve the audit and turned it into a personalised program and charged ยฃ555. And crazy enough, I even started to sell more!

๐Ÿ‘‰ April 2023: The demand became too high, I couldn't keep up!! I increase the value, and included a 1:1 support via What's App with me, 7-day a week. I now charge ยฃ1,499 for my signature program! And it sells daily... from email marketing and social media alone.


Get Started With Templates


OR Sell Ready-Made HOT Bestsellers Digital Products From Our Library

STEP 6.

Where To Sell Digital Products?

Here is the other fun part.

Let's list my fav options.

๐Ÿ‘‰ Sell on Etsy.

๐Ÿ‘‰ Sell on your website. (Shopify is best)

๐Ÿ‘‰ Sell on Systeme.io (memberships, sales pages and sales funnels)

๐Ÿ‘‰ Sell on Instagram.

๐Ÿ‘‰ Sell on Tiktok.

But you can also:

๐Ÿ‘‰ Sell on Amazon KDP ๐Ÿ‘‰ Sell on Udemy/Teachable

STEP 7.

Follow My ULTIMATE 6-figures Blueprint

The hardest is ALWAYS the beginning.

This whre you will need EXTREME SELF-BELIEF, SELF CONFIDENCE AND SELF-DISCIPLINE.

No one will do it for YOU.

Now - hear me out: Growing a brand from scratch is challenging without an existing audience. Without a pre-existing audience, it can be difficult to get the word out about your brand and attract potential customers.

Building your audience is key!

This is where platforms like Etsy can be REALLY helpful.

๐Ÿ‘‰ On Etsy, people are already searching for specific items, they're hot, they want to buy NOW. There is demand, TODAY. They search for something, and YOUR job is to get your listings to be ranking high AND GET IN FRONT OF THESE PEOPLE so you can show up and get seen. And make the sale on the spot. (ETSY: HIGH FEES because it's easier, Etsy has already a big audience)

๐Ÿ‘‰ On Google, it's a different game. Ranking a website on Google can be more challenging because way more competitive, everyone's fighting for visibility and traffic. Once you set your website up, you still have to drive traffic to it! And this is where the game starts... this is where people start spending on Ads... and losing money. And Google isn't really visual. Etsy is made of pictures, videos... Google is all about links and text. (WEBSITE: LOW FEES to run but more difficult)

๐Ÿ‘‰ Social Media now, such as Facebook, Instagram, TikTok etc... are primarily designed for communication and information sharing rather than SELLING. While social media can be used as a tool for businesses to reach potential customers and increase brand awareness, the primary focus of most users on these platforms is not shopping or buying products. People typically spend time on social media to stay connected with friends and family, to have fun, to consume short content and get entertained or to learn something new, and to keep up with current events and ppl. They may browse products and advertisements, but they are often not actively looking to make a purchase at that moment. They aren't typing keywords to buy something in particular, the same way they would on Google, Etsy or Amazon for example.

With that being said - This means that from TODAY, from a popular marketplace like Etsy, you can start building a potential customer list and make sales.

If I would have to start all over again, this is exactly where my focus will be = Etsy.

And I'm sharing my entire roadmap with you here:

MY ULTIMATE 6-figures Blueprint

๐Ÿ‘‰ Solve ONE problem

๐Ÿ‘‰ Set up my branding + logo

๐Ÿ‘‰ Build my store on Etsy

๐Ÿ‘‰ Set up my email list

๐Ÿ‘‰ List my low ticket products on Etsy and optmise everything properly

๐Ÿ‘‰ Create a few lead magnets to grow my list

๐Ÿ‘‰ Collect emails from existing customers + visitors

๐Ÿ‘‰ Set up automatic emails series and workflows

THEN AT THIS POINT, I WILL BE GENERATING CONSISTENT SALES, DAILY, from Etsy.

๐Ÿ‘‰ I can start building my website and optimise everything properly

๐Ÿ‘‰ I then redirect my list to my website, nurture and promote daily.

๐Ÿ‘‰ I can then create and post content on socials daily

๐Ÿ‘‰ I would list my high tiket offers

๐Ÿ‘‰ Redirect my followers to 1 OR 2 high ticket offers only via direct high converting sales pages and 1 membership.

๐Ÿ‘‰ And SCALE everything with ads.

๐Ÿ‘‰ Focus on making MORE and BETTER + customer service.

And LIVE LIFE ON YOUR OWN TERMS. Enjoy passive income..

GO BEYOND

Get Your Personalised Step-By-Step Sales Mentoring Plan, By Anne - Founder.

By simply following daily bespoke step-by-step tasks for 90 days, CRAFTED JUST FOR YOUR BUSINESS NEEDS, the problem you solve, and reach 6 figures.

No matter if you sell or want to sell physical products, digital products or services.

Your entire 6-figure roadmap to reach 30+ sales daily and consistently: Your Etsy, Website, Social Media Content, Email/Text Marketing, traffic, store optimisation, email and SMS templates, brand story, personalised content strategy to sell under 5k followers, product launch strategy and much more...

๐Ÿ‘‰ Everything is covered and personalised to YOU.

How Much Can You Realistically Make Within 30 days, in 2023?

"It's Too Saturated" or "It Won't Work" They Say

My dad, who wants the BEST for me, was actually the first to say this.

And of course, I listened. I did doubt myself.

But I didn't let this to stop me from trying.

STOP.

Always remember to listen people's advices ONLY if they went through it themselves, have enough data to make a judgement, know more than you do and have the life that you want.

Now - I want to share my results with you because talking about money is HEALTHY.

The "money topic" was taboo, at home, when I was younger. It was "ok" to earn money, but you couldn't talk about it.

I started this journey with ZERO knowledge about:

- how to make my own money

- how to keep my own money

- and how to actually invest and make it work for you (and not the other way around)

I'm forever grateful for people that have shared their online revenue with others online. While you may think that they're bragging, they're actually doing you a favor.

They showed me what was possible. And rather than hating on them, it actually made me feel so MOTIVATED, crazy.

Use what follows as FUEL to start YOUR JOURNEY.

So my turn to share mine today.

Here is an example of my revenue, between the 20th March 2023 and the 21st April 2023, and how much I made, selling digital products online.

My Own Results

30 days on Etsy selling low-ticket digital products (under <ยฃ50):

30 days via email marketing and sales page, selling my membership access and my high ticket (ยฃ1,499 one-off) program:

Upstriders Crew Results:

Here are some results from Upstriders mentees.